New Avenues!

 Meet the new players on the block who have entered into the global beauty and skincare industry.

 Selena Gomez expands her professional front with her very own makeup line, Rare Beauty.

With her much-loved album, Rare, touching the roofs, Selena Gomez has announced her arrival in the makeup industry. She has always been an idol for many teens and has never shied away from wearing her heart on her sleeves. Following the footsteps of her fellow artists, the American singer has officially announced her very own makeup line, Rare Beauty.

The singer broke the news to her fans by posting an Instagram video of her new beauty line. In the caption, she writes, “Guys, I’ve been working on this special project for two years and can officially say Rare Beauty is launching in Sephora stores in North America this summer!”

In August 2019, Gomez had filed trademarks for her name for products that would include fragrances, bath products, essential oils, soaps, hair care products, skincare products, and nail products in addition to makeup, according to The Hollywood Reporter.

With this makeup line, Selena Gomez wishes to lead the way by encouraging the millennials to embrace their own rare beauty rather than trying to be like others.

 Beauty mogul, Huda Kattan taps into the skincare arena

With an astonishing portfolio that boasts of numerous makeup products and fragrances, Huda Kattan has finally added a new segment with her own skincare line, WISHFUL.


It’s not a hidden fact that the skincare industry has gained momentum. With each day passing by every consumer is watching out for products that will get them the glass-like skin. Addressing the concerns of her followers, the beauty buff has launched her skincare line and has debuted the very first product, the Yo Glow Enzyme Scrub.


Huda revealed the Yo Glow Enzyme Scrub on her Youtube channel and guided her followers as to how they can enjoy the benefits of this product. As per, the goal for WISHFUL isn’t to flood your bathroom with hundreds of new products but to help refine your daily routine to targeted products that will effectively and visibly give you happier and healthier skin that you can feel truly confident in.

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