Asian representation by Elizabeth Arden
Elizabeth Arden signed renowned actress Ning Chang as the brand’s first Asia Ambassador for its Skincare category. Ms. Chang is an exemplary modern-day woman – an actress and philanthropist, she is also multilingual and is a law graduate of the National Central University. In her new role with Elizabeth Arden, Ning will have a strong presence on social channels across the region. Ning will bring awareness to the brand’s skincare franchises through advertising campaigns, with a strong focus on Elizabeth Arden’s digital strategy and engagement in Asia. Together, Ning and the brand will leverage their respective platforms to connect with women across Asia and to encourage a new generation to discover the brand and its timeless values.